All posts by iMedia Marketing

How to Increase Website Conversion Rates

How to Increase Website Conversion Rates

A conversion happens when you get people who visit your website to take any action designed to lead to an immediate or future sale. While it can be a long road from getting a person to give you a social media share or sign up for a newsletter to getting them to purchase, even these … Continue reading How to Increase Website Conversion Rates

Local Lead Generation Using Social Media

Local Lead Generation Using Social Media

Local businesses need to consistently bring in new customers to increase sales and grow their business, so it’s crucial to embrace new digital marketing strategies to generate sales. Local lead generation using social media puts your business in front of a highly targeted market so you can get to work winning new customers. A lead … Continue reading Local Lead Generation Using Social Media

The Future of Near Me Search for Local SEO

The Future of Near Me Search for Local SEO

As search technology evolves, consumers are quick to adopt new and faster ways to research and locate the products and services they want to buy. Local and “near me” searches expose your business to new customers looking to make purchases in the immediate future – usually within the day. The Future of Near Me Search … Continue reading The Future of Near Me Search for Local SEO

Facebook Messenger Marketing is More than just Messenger Ads

Facebook Messenger Marketing is More Than Just Ads

Digital marketing gives small and local businesses the ability to connect with their ideal audience in ways we never imagined. With Facebook Messenger marketing, you can put your ad into inboxes or chat with new and future customers directly – more effectively and at less cost than other digital marketing ads. Marketing in Messenger makes … Continue reading Facebook Messenger Marketing is More Than Just Ads

SEO and Online Marketing for Local Businesses

SEO and Online Marketing for Local Businesses

Online marketing strategies for local businesses are specifically engineered to get your business in front of and attract local customers. To do that, the first and most important factor for growing your business with local online marketing is to master local SEO and ensure your website is ranking high organically in search results for your … Continue reading SEO and Online Marketing for Local Businesses

2 Things to do before building links

Starting to Build Links? 2 Things to Do First

Link building is the process of getting other websites to link back to your website. These backlinks let search engines know that other sites find your information useful and trustworthy. Basically, backlinks mean other websites believe your website content is worth sharing and provides value to their readers. The trust that is implied with a … Continue reading Starting to Build Links? 2 Things to Do First

What is New in Google My Business

Google My Business – What’s New?

Launched in 2014, Google My Business has changed how physical location businesses are found online and in real life. Creating a Google My Business listing is usually the first step in any local marketing strategy for anyone with search engine optimization experience. Google owns about 90% of the global search engine market – trusting and … Continue reading Google My Business – What’s New?