For local businesses, there is no shortage of potential media placements across both online and offline marketing channels. But realistically, most local businesses want to appear prominently where the vast majority of their consumers spend the greatest amount of time—online. That means you should consider adding paid online advertising to your marketing mix. According to … Continue reading Should You Add Paid Advertising to Your Marketing Mix?
Digital marketing gives small and local businesses the ability to connect with their ideal audience in ways we never imagined. With Facebook Messenger marketing, you can put your ad into inboxes or chat with new and future customers directly – more effectively and at less cost than other digital marketing ads. Marketing in Messenger makes … Continue reading Facebook Messenger Marketing is More Than Just Ads