Local search engine optimization is ever-evolving as new algorithms are released, your software updates, and best practices change. Local business owners have to stay vigilant to compete for the top spots in search engine local results on both mobile devices and desktops. What You Can Do to Improve Local SEO Local SEO can … Continue reading DIY Local SEO for Local Business Owners
Mobile devices are expected to influence $1.4 trillion in local sales by 2021, according to a Forrester research report. As more and more Americans rely on their smartphones to find local services and products, “near me” searches have become default functions for both search engines and the people using them. Think about how you use … Continue reading Near Me Search – How Local Businesses Are Found Online
If you’ve ever Googled your competition and saw that their business listing showed up higher in search with a bunch of customer-centric information like photos, hours, special offers, and even videos, you might wonder how they got all that done. The answer is simple, they optimized their free Google My Business (aka GMB) listings, and Google rewarded … Continue reading Why You Need an Optimized Google My Business Listing
Launched in 2014, Google My Business has changed how physical location businesses are found online and in real life. Creating a Google My Business listing is usually the first step in any local marketing strategy for anyone with search engine optimization experience. Google owns about 90% of the global search engine market – trusting and … Continue reading Google My Business – What’s New?